Wednesday, February 15, 2012

Graphic Design Poster

Time to Change
Speak Out For Those Who Can't

Tuesday, February 14, 2012

Visual Organization

Eye Movement 
  • Misdirecting: not directing the audience through a design; be clear at what you want the audience to notice
    • The typical eye moves left to right, and top to bottom
    • Controlling the eye movement within a composition is a matter of directing the natural scanning tendency of the viewer's eye
    • The eye tends to gravitate towards areas of complexity first. In pictures of people, the eye is always attracted to the face and particularly the eye
    • Light areas of a composition will attract the eye, especially when adjacent to a dark area
    • Diagonal lines or edges will guide eye movement
Optical center 
  • The spot where the human eye tends to enter the page. Optical center is slightly above mathematical (or exact) center and just to the left.
    • It takes a compelling element to pull your eyes away from this spot
Z Pattern
  • Our visual pattern makes a sweep of the page, generally, in the shape of a " Z "
    • effective page design maps a viewer's route through the information. The designer's objective is to lead the viewer's eye to the important elements or information 
Fonts
  • No more than two fonts total in one composition. 
    • Make sure they complement one another and that they are not confusing or distracting. 
  • Avoid Uppercase!!
  • Choose the right font for the composition
    • Fits the theme and the tone of your design
  • Do not overuse fancy or complicated fonts
    • Dont use as base font. 
    • Scripts and calligraphy are examples
    • Use to add emphasis to something 
    • www. typography.com/email/2010-03/index.htm
Visual Hierarchy
  • Will establish focal points based on their importance to the message that's being communicated.
  • Establish an order of elements, a visual structure, to help the viewers absorb the information provided by a design. 
  • To establish Visual hierarchy you must ask yourself....
    • What do I want my viewer to look at first, second, third, etc.?
The Grid System
  • A grid is used to help clarify the message being communicated and to unify the elements. 

Monday, February 6, 2012

Creative Process

Brainstorming: 
    • Creative
    • Unique
    • something never done been designed in the class.
Inspiration:
    • get ideas from other designs
What I liked about this design was that you can tell three people had an entirely different idea of how they expected the design to turn out. This is also something you would not expect and it grabs your attention, which is another thing I admire about this piece. 
   This man makes me laugh with his oversized mustache, Buzz Lightyear torso, and hula skirt. When I look at him I cannot take him seriously and thats why I enjoy it.